To Your Success! E-Zine
October 22, 2008
Publisher: Betsy Talbot/DelegateNow, Inc.

mailto:betsy@betsytalbot.com
http://www.betsytalbot.com
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In This Edition:

* Business Support Line is now open!

* Networking? Let your website do the driving

* Get a Head Start on your Holiday Campaign
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**Business Support Line is now open!**

Remember last time when I told you that your customers want to
know that you care about them and the economic pressures they may
be feeling?

Well, I took my own advice.

Starting today you can sign up for one of 3 levels of the Business
Support Line. For a fee much lower than my regular rate you can
get the help you need via email or phone - all at a low
subscription rate you can afford.

http://www.betsytalbot.com/business-support-line/

What have YOU done to respond to your customer's needs? Remember,
you can offer a lower-priced solution, bundle your products/
services to offer more value, or provide them with some free
resources via your blog or ezine to help them through this trying
time.

The goal is not to undercut yourself but to think of ways
you can still serve your clients and make a profit. After all, if
you go out of business you aren't helping anyone.

Remember, a rising tide lifts all ships. By making it easier for
your customers, you will also help your own business.
======================================================

**Networking? Let your website do the driving**

If you're like most independent professionals, you want more
clients. And if you're starved for time, you need to find ways to
make clients come to you. Who has time to sit through networking
luncheons and spend hours on the freeway and the phone (even if
you wanted to)?

These days, the hottest way to find clients is to lock your car in
the garage anad let your website do the driving. But writing
content to promote yourself can be frustrating (and also a huge
time sink if you have never done it before).

But with just a few hints and tips, your website can drive clients
straight to the "yes" button on your sales page -- sometimes on
their first visit. Independent consultants who apply a few basic
principles often find clients will sign up for their services
*before* they have a single phone call.

My friend, Cathy Goodwin of Copy-Cat-Copywriting, is hosting a
4-week mentoring class beginning October 30 called "Browsers to
Buyer with Copywriting and Content:
How to Get All The Clients You Need Without Leaving Your Living
Room."

You will:

--Discover the hidden revenue generators in your professional
service business (and use them to accelerate your business growth)

--Get a head start writing a killer sales letter (and motivate
visitors to buy on *all* your website pages)

-- Learn to transform the pages of your website (blog, article or
even resume) into client attraction magnets

-- Finally mae the rubber meet the road (and money meet your bank
account) when visitors come face-to-face with your website

If you have a time conflict, register anyway because you'll get a
copy of the MP3 audios. You'll also get some pretty amazing
bonuses, including a sneak preview of Cathy's revised audio,
"Boost Business By Writing Amazon Book Reviews."

Seating is limited and Cathy has an Early Bird bonus for you.
So register today at

http://tinyurl.com/5eqolr
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**Get a Head Start on Your Holiday Campaign**

Last but not least, you know the holidays are coming. You can now
buy Halloween candy, Thanksgiving food, and holiday gifts at the
same time, thanks to an increasingly early start to the holiday
shopping season.

My favorite solution for this requires no cars, no malls, and is
easy on my budget. Want to know how I do it?

Easy, Send Out Cards.

Not only can I custom-design my holiday cards online, I can also
personalize and send them with the click of a button and use my
own handwriting. Better still, I can attach gifts to my cards,
like the very cozy and heartfelt Affirmawraps blankets with
positive affirmations printed right on them.

Want to see how it can work for you? Send a couple of cards on
me. Sign up at www.sendoutcards.com/betsy to take it for a spin.

Whether you sign up there or not, start planning for your holiday
cards/gifts now to keep your budget and your sanity in check.
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Until next time, have a safe and spooky Halloween!

Betsy Talbot


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